Standard Site Features that Visitors No Longer Want
This morning I read an interesting article on CNET News called Five old-fashioned Web concepts that need to die. I figured I’d pass it along so each of us can check whether we have any offenders still sitting out in cyberspace.
Below is a quick summary, but check out the full article for more explanation and site examples.
- Refresh: Don’t make people have to reload the page to see new content.
- Save: Web users shouldn’t have to click a Save button. They should not lose their work because they followed a link and navigated away momentarily.
- Log-in: People have so many passwords to keep track of. Find ways to make this simpler. (Here is one place where I don’t wholeheartedly agree. I don’t think we need to eliminate sign in, but we can definitely make it easier and less frequently by doing things like adding “Remember Me” checkboxes that set a cookie to keep people signed in automatically next time they visit.)
- One-size-fits-all design: Make sure you design for mobile devices and not just computer screens.
- Blocker ads: Don’t allow ads to block the content people are trying to access.
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