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Increase newsletter signups with an Avatar

written by Nelly Yusupova
Nelly Yusupova
Topics: Marketing, Technology
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Do you have a website with a newsletter signup functionality and are trying to build your list? Well, according Anita Campbell, using a SitePal avatar, animated character, can help you do that.

Anita conducted a test and “the results of that test wildly exceeded my expectations. The avatar increased newsletter subscriptions by 144%”.

Read the full study.

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